12602 Manley Street   Garden Grove, CA 92845  714.893.4558 – H  714.496.3679 – M  mwry@socal.rr.com 
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Resume in Word Format

 

SENIOR SALES MANAGER

 

Offering over 10 years of successful leadership and record-breaking performance in sales management with evidence of high growth and territory expansion. Consistently achieve top rank performance in every position by bringing revenues and profits to new heights. Expert in changing customer/vendor relationships to that of valued business partners. Proven ability to profitably market, sell, and manage the implementation of products and services through various sales techniques include the advanced technology. Proficient in learning new technical skills and industry-specific software applications. Excellent communication and interpersonal skills, able to rapidly learn new technologies while demonstrating the benefits/return to customers. Additional areas of expertise include:

 

Ÿ Customer Acquisition Strategies Ÿ Contract Negotiations  Ÿ Territory Expansion & Management

Ÿ IT Products & Services  Ÿ Market Planning & Analysis  Ÿ Pricing & Proposal

Ÿ Sales Best Practices  Ÿ Team Building   Ÿ Budget & Reporting

 

 

EDUCATION & TRAINING

 

Degrees:  Bachelor of Arts, Media Production & Business Administration Ÿ University of Arizona

 

Certifications: California Department of Real Estate License

 

Technical Skills: Microsoft Office Suite (Word, Excel, PowerPoint, FrontPage); Adobe Photoshop

 

 

PROFESSIONAL EXPERIENCE

 

2008 – Present

SALES/MARKETING DIRECTOR

Martini Drilling Corporation Ÿ Huntington Beach, CA

 

KEY ACCOMPLISHMENTS

Exceeded sales goals for new business to the company by 10% in the first quarter; increased annual revenue by 20%; designed company website; and implemented company’s first e-mail marketing campaign

 

MAJOR RESPONSIBILITIES

ü     Manage and schedule appointments for new job requests;

ü     Develop team of drillers using motivation and training techniques aligned with company goals and objectives

ü     Responsible for sales and marketing to include the development of sales driven forecast, product development and promotional campaign

 

2007 – 2008

ACCOUNT EXECUTIVE

Orange Coast Title Ÿ Los Angeles, CA

 

KEY ACCOMPLISHMENTS

Consistently met monthly sales quotas averaging $45K for resale and lender title insurance orders in a disadvantaged market and; provided the highest levels of service, marketing direction, resources, and business planning to build relationships to further title insurance orders

 

MAJOR RESPONSIBILITIES

ü     Conducted educational seminars for local Real Estate offices on various subjects

ü     Developed and presented training and sales material to management officials at Prudential Mulhearn Realtors to facilitate exclusive business-to-business relationships

 
 

 

PROFESSIONAL EXPERIENCE CONT.

 

2002 – 2007

REGIONAL SALES MANAGER

The Real Estate Book Ÿ Network Communications Inc., Ÿ Lawrenceville, GA

 

KEY ACCOMPLISHMENTS

Achieved progressive double-digit figures on an annual basis in new territories; built a solid sales team using strategic sales techniques; nominated for and received Top Sales Awards in 2004; established regional sales hub in Orange County, California; cultivated long lasting business relationships that exceeded my tenure with the company; amplified sales territory from one to three in less than two years; increased annual billing from $0 to $500,000 in less than three  years and; consistently met or exceeded revenue and growth goals for the hub

 

MAJOR RESPONSIBILITIES

ü     Managed a team of three sales staff to include recruitment, development, correction, and evaluation; conducted regular coaching and counseling with team members to build motivation and selling skills

ü     Assumed full P & L responsibility for assigned clients/projects to include forecasting, budgeting, cost estimates; managed financial demands consistent with budget projections

ü     Provided sales staff with proper training regarding sales techniques, legal requirements, company products, policies, and guidelines; developed collaborative relationships with peers to ensure best practices are shared across sales team

ü     Directed real estate books to include the sales, production, and accounting operation

ü     Challenged to revitalize under-performing magazine by formulating an innovative strategic alliance among departments

ü     Developed effective plans, which lead to delivery of sales commitments by growing new customers, selling more to existing customers, and improving rate of customer retention that ensured achievement of company goals and profitability

ü     Delegated authority and responsibility with accountability and follow up

 

1999 - 2002 

SENIOR ACCOUNT EXECUTIVE

Churm Media Ÿ Newport Beach, CA

 

KEY ACCOMPLISHMENTS

Grew revenue to all time highs to include 40% growth in assigned territory within first 12 months with the company and consistently exceeded sales goals thereafter; developed and implemented a strategic plan to initiate company’s first online advertising and; instrumental in first design of company’s website

 

MAJOR RESPONSIBILITIES

ü     Developed a business-to-business and consumer marketing strategy for the company’s brand as well as managing plan execution

ü     Contributed well to media input for plans; understood media, industry issues, and products that directly and indirectly affected clients

ü     Fostered top-level media relationships for pitching feature, trend, product, and corporate stories

ü     Generated new business on existing accounts by developing new sales initiatives to fit the account’s strategic needs

ü     Coordinated internal processes by working with editorial and art staff to secure copy and layout top creative quality in accordance with client’s needs

ü     Provided industry analysis and research to ensure top-notch production

ü     Served as a role model to other team members and delegated work appropriately

 

1995 - 1999

ACCOUNT EXECUTIVE

Parenting Magazine Ÿ Santa Ana, CA

 

KEY ACCOMPLISHMENTS

Achieved record-breaking revenue that increased territory and; exceeded expectations for new business development

 

MAJOR RESPONSIBILITIES

 

ü     Developed, managed, and supervised implementation of media outreach strategies to promote company objectives while fulfilling the needs of clients

ü     Managed and cultivated collaborative relationships with editorial staff and clients

ü     Sought out business opportunities with other competitors and ensured prompt response to media queriesimage